Creative Assistant

About the role

Aperture, a performance marketing and advertising consultancy founded in 2022, is hiring a Creative Assistant to support its creative team and raise the quality, speed and clarity of creative output as it scales. The role sits close to the Creative Manager and the wider creative and performance teams, shaping briefs, writing hypotheses and supporting experimentation across client accounts. It is remote-first, with occasional meetings in London, and requires working in a UK timezone.

Key responsibilities

• Build and maintain banks of hooks, angles, scripts and creative references, and collect, tag and organise high-performing ads, videos and formats from TikTok, Instagram Reels and other platforms
• Turn raw inspiration into structured, usable inputs such as clear hooks, angles, formats and hypotheses
• Help write and structure creative briefs for ads and content, and turn performance signals into clear creative hypotheses
• Support the team in defining the hook, angle and emotional or functional driver behind each concept
• Review creative performance with the performance team, look at signals such as CTR, hook rate, hold rate and conversions, and feed learnings back into the next round of briefs
• Organise assets, scripts, captions and references, and assist with copywriting tasks where needed
• Keep creative systems, folders and documentation clean and usable

Required profile

• No prior agency or paid media experience required; curiosity, taste and a genuine interest in creative work matter more
• Proof of engagement with content, such as making TikToks or Reels, writing scripts, captions or hooks, running a personal account, or analysing ads
• Good with words, comfortable with numbers and creative instincts, and highly curious about internet culture and trends
• Ability to work in a UK timezone

What we offer

• A remote-first culture with occasional connection to the London team
• Learning how high-performing creatives are briefed, tested and iterated, and how creative and performance teams work together
• Progression opportunities into Creative Manager or Creative Designer paths