Influencer Account Manager

About the role

Influential UK, part of Publicis Groupe, is hiring an Influencer Account Manager to bring creator campaigns to life across a portfolio of beauty and health brands. The role sits at the heart of campaign delivery, turning creative plans into well-organised activations and building trusted relationships with creators, clients and specialist teams. You will work closely with an Influencer Account Director.

Key responsibilities

• Own the day-to-day delivery of influencer campaigns, keeping creators, clients and internal teams aligned on deliverables, deadlines and next steps.
• Bring the right creators to each campaign, supporting discovery, vetting, outreach, recommendations, negotiations and contracting.
• Create engaging influencer briefs that turn campaign objectives into clear creative direction while leaving room for authentic storytelling.
• Keep campaigns moving smoothly, coordinating content submissions, feedback, approvals, publishing schedules and campaign logistics.
• Communicate clearly with clients, creators and talent agents and turn feedback into practical action.
• Produce polished campaign reports combining performance, insights and recommendations for future activity.
• Work with Strategy, Creative, Paid Media and Analytics, bringing creator, platform and cultural observations into campaign delivery.

Required profile

• Hands-on influencer campaign experience in an agency, brand or creator-marketing environment, able to take ownership at Account Manager level.
• A practical understanding of the influencer campaign lifecycle, from creator sourcing and outreach through briefing, approvals, posting and reporting.
• Experience in beauty, personal care, wellbeing, health or consumer lifestyle is welcome; familiarity with regulated-category approval processes is an advantage.

Required skills

• Briefing and communication skills, able to turn campaign objectives into clear guidance for creators.
• Campaign reporting experience, including interpreting performance data into insights and recommendations.
• Organisation and project-management skills to balance multiple creators, campaigns, deadlines and approval processes.
• Understanding of social and creator marketing, including content formats, disclosure requirements, usage rights and paid amplification.

What we offer

• Pension, life assurance and private medical cover.
• Reflection Days and Shared Parental Leave.
• Access to Employee Action Groups and inclusive benefits.
• Publicis Media works mainly from the office or client offices four days per week.