Senior SEO Executive

About the role

size? Group is looking for a Senior SEO Executive to join its team in Bury, reporting to the SEO Manager. The role drives organic search performance across the group's ecommerce websites, working with Performance Marketing, Content Marketing and Multi-Channel teams to grow organic traffic, visibility and revenue. It also involves exploring Generative Engine Optimisation (GEO) strategies as AI-driven search evolves. The position is based at the Bury office four days a week.

Key responsibilities

• Deliver organic traffic, visibility and revenue growth across the group's websites
• Identify and implement on-page SEO opportunities, and work with the Technical SEO team on technical improvements
• Partner with Content Marketing on off-page campaigns and brief, review and optimise blog and editorial content
• Build relationships with fascia and channel stakeholders so SEO is considered in wider business activities
• Monitor, analyse and report on SEO performance, and lead keyword research, content strategy and search trend analysis
• Stay up to date with algorithm updates, AI search trends and emerging technologies
• Work with the Performance Marketing team and mentor junior team members

Required profile

• Strong working knowledge of on-page, off-page and technical SEO, and experience delivering SEO for ecommerce sites
• Experience using SEO and analytics platforms such as Google Search Console, Google Analytics 4, Ahrefs and Screaming Frog
• Strong writing skills, including SEO briefs and optimised content
• Desirable: GEO and AI search knowledge, HTML, CSS and structured data, enterprise ecommerce platforms, international SEO, presenting to senior stakeholders, and an interest in fashion and sneaker culture